Context:
The Uttar Pradesh (UP) government plans to apply for GI tags for 75 products in the current financial year.
More On News:
- Applications for 25 products are currently being prepared for submission to the GI Registry in Chennai.
- UP aims to achieve 152 GI products by March 2026.
- A GI tag certifies that a product originates from a specific geographical region and possesses distinct characteristics, effectively serving as a certificate of authenticity.
- In addition to increasing the number of GI tags, the state government is implementing strong measures to promote GI products, raise public awareness, and expand the pool of authorized users.
- The MSME department is working on a comprehensive framework to boost the recognition and reach of GI-tagged products throughout the state.
- A central aspect of this initiative is to identify and onboard more entrepreneurs as authorized users of GI products.
- These users will be formally recognized and play a crucial role in promoting GI goods while encouraging broader participation among local producers.
- The production and marketing of GI-tagged products will drive entrepreneurship and raise awareness at the grassroots level.
- The MSME department is also entering into an MoU with the Human Welfare Association, a well-known GI expert organization, to further strengthen this initiative.
- This partnership will play a key role in expanding the network of authorized GI users and facilitating the addition of new GI tags.
- It will also help preserve the unique identity of traditional and indigenous products, protecting them from unauthorized use and imitation.
- This initiative will contribute to rural development, the preservation of traditional knowledge, and enhance the marketing and export potential of UP’s unique products.
